Evidence45%Reported
FactConfirmedFinancial·March 23, 2026
Gurman: AI Chip Shortage Drove MacBook Price Increases and Mac Studio RAM Reduction
Bloomberg's Gurman reports the same AI-driven storage/memory supply crunch that raised external drive prices also forced Apple to raise MacBook Air and MacBook Pro prices by $100 this month and likely led to the removal of the Mac Studio's top 512GB RAM configuration.
Evidence Strength
Evidence45%Reported
Based on original reporting
Single publisher source
Insights
First tracked
March 23, 2026
Last updated
March 23, 2026
Sources
1 source
Related Developments
Apple Unveils M5 Pro and M5 Max Chips with New Fusion ArchitectureApple Launches MacBook Neo at $599, First Chromebook CompetitorRedesigned MacBook Pro with OLED, Touch Display, and Thinner Design Expected Later This YearGurman: AI Chip Shortage Likely to Worsen Throughout 2026 and Possibly BeyondM5 Pro and M5 Max Chips Use Vertically-Stacked UltraFusion Die Architecture
Sources (1)
Source Timeline
Evidence Strength
Evidence45%Reported
Based on original reporting
Single publisher source
Insights
First tracked
March 23, 2026
Last updated
March 23, 2026
Sources
1 source
Related Developments
Apple Unveils M5 Pro and M5 Max Chips with New Fusion ArchitectureApple Launches MacBook Neo at $599, First Chromebook CompetitorRedesigned MacBook Pro with OLED, Touch Display, and Thinner Design Expected Later This YearGurman: AI Chip Shortage Likely to Worsen Throughout 2026 and Possibly BeyondM5 Pro and M5 Max Chips Use Vertically-Stacked UltraFusion Die Architecture